The Eighteen-Year-Old Selling AI to CMOs

Casper ran ads for his mum's accounting company for free, and she insisted on paying him for the work.

Casper started by running ads for his mum's accounting company while still trying e-commerce on the side. She insisted on paying him, and he realised that was the only thing actually making him money. He went all in on the marketing agency and spent a month doing around 6,000 cold calls. He booked two meetings, one showed up, and that person became his first client at £3,000 a month.

He plans to ramp up ad spend and hire people to manage LinkedIn and cold call so the business runs without him.