About this episode
Tobias Nolli co-founded Nutri One, a personalised supplement company, after a decade of trading commodities.
Tobias Nolli spent a decade trading commodities like fertilisers before going sober and getting his life in shape. He kept forgetting which supplement to take while travelling 150 days a year as a trader, and customs stopped him 20 to 30 percent of the time for carrying pills. He and his co-founder spent six months negotiating with suppliers to find a middle ground on a smaller, personalised batch. They dropped their marketing agency and started running their own ads and email marketing instead. Regulation was a major obstacle, since every European country had a different regulation to follow for a personalised supplement.
He is working on producing in the US so Nutri One can serve customers there without the current one to two week transit delay.
Follow Tobias Instagram: https://instagram.com/mynutrione
Transcript
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