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The Check-In · Episode 104

Decommitting From Baseball to Go All In

30 October 2026 · 27:36

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About this episode

Maxwell Kouzes turned a TikTok shop side hustle into five-figure months by age 17.

In May this year he decided to commit to a junior college to play baseball. He realised staying on that path meant he might never get the chance to grow the business again. He decommitted from the college and baseball to go all in on his agency and mentorship. He now runs a UGC agency and mentorship from Chicago at eighteen, without working for anyone else.

He plans to scale the mentorship and agency further and launch his own product, using what he has learned about marketing on TikTok and Instagram.

Follow Maxwell Instagram: https://instagram.com/kouzes_

Transcript

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